Abstract/Hauptbeschreibung

This article describes the most important trade and technology event for 2019 - Techtextil and Texprocess at the Messe Frankfurt ‘2019. The emphasis is on the presented linear textiles. This text is distinguishing by the variety of authors of the original expressions. The skilfully directed form of the company descriptions is noticeable. They combine both an advertising challenge and skilfully presented technical information. The variety of technologies entails rich terminology. Above all, in the presentations of the exhibitors one can feel their attitude towards their own products and the conquest of the market. Each company presented is a personal story of aspirations and especially of perseverance. In many cases, the direct expression of enterprises is present in the text. In general, the article has a descriptive purpose and although it is retrospective in nature, it reflects the presence of different in size and technology manufacturers of textile linear products. In essence, this article is a combination of the messages of the main exhibitors at Messe Frankfurt in 2019 to consumers.